• Biography,  Business,  Success

    Personal reminiscences of Robert Bennet Forbes (1882) PDF book

    Personal reminiscences of Robert Bennet Forbes (1882) PDF book Captain Robert Bennet Forbes (September 18, 1804 – November 23, 1889), was an American sea captain, China merchant and ship owner. He was active in ship construction, maritime safety, the opium trade, and charitable activities, including food aid to Ireland, which became known as America’s first major disaster relief effort. Excerpt: Since publishing the foregoing Reminiscences, it has been suggested that some account of those with whom I have been intimately associated in China, and especially a sketch of the history of Russell & Co., with the tragedies and comedies which are now fast passing away from memorj’, may be useful…

  • Business,  Editor's Picks,  Logic,  Philosophy

    Right and wrong thinking and their results (1907) by Aaron Martin Crane Free PDF book

    Right and wrong thinking and their results (1907) by Aaron Martin Crane Free PDF book Some years ago this book was born into thought by the perception of its fundamental principle, and it has been growing ever since. During the intervening years, this principle and its allied ideas have been presented more or less fully in the form of in- ‘ dependent class lectures to many groups of persons. It is with hesitation that it is now offered to the public in its present form because it is still growing; but having seen the great advantages which have come to many from the practice of its principles, there arose the…

  • Advertising,  Business,  Marketing,  Selling

    PDF: Sales promotion by mail, how to sell & how to advertise; a hand-book of business building, with numerous illustrative diagrams

    Sales promotion by mail, how to sell and how to advertise; a hand-book of business building, with numerous illustrative diagrams (1916) This volume deals with every phase of getting business through the mails. Its field of usefulness is wide, from the small business whose proprietor is perhaps sales manager, advertising manager, and promotion manager in one, up to the establishment employing thousands of men and having a complete sales organization.  During the past few years, experience has shown that the sale of practically every known commodity may be increased by judicious use of the mails. The manufacturer, the wholesaler, the jobber, the retailer, in whatever line, all may utilize to…

  • Advertising,  Business,  Marketing,  Selling

    Advertising and selling : principles of appeal and response by Harry L, Hollingworth, 1913

    Download Advertising and selling: principles of appeal and response by  Harry L, Hollingworth, 1913 PDF book this book has resulted from the cooperative attempt on the part of a group of practical businessmen and one or two individuals whose interests were scientific, to formulate and systematize those facts and laws which relate to the processes of appeal and response in the selling and advertising of goods, and to undertake new investigations which might result in the discovery of new facts and principles with both practical and scientific interest. The book is intended for sales managers, advertising managers, business heads, and such students as may be interested in the practical side…

  • Business,  Marketing,  Selling

    Men who sell things (1919) by Walter Dwight Moody, . observations and experiences of over twenty years as travelling salesman

    Men who sell things (1919) by    Walter Dwight Moody,. observations and experiences of over twenty years as a traveling salesman This book is an attempt to specify the qualifications necessary for the making of a successful salesman and the reasons for so many failures in the greatest profession on earth, the profession of salesmanship. I wish to write, not of the doctrine of “luck,” “chance,” and “good fortune,” but of the doctrine of effort and result; to proclaim that highest form of twentieth-century salesmanship which brings success, not to the indolent, the improvident, and the dreamer, but to the striving, the intelligent, and the busy man. When a man…

  • Business,  Selling

    How to sell quality; by John Cameron Aspley 1921 PDF book

    How to sell quality; by John Cameron Aspley  1921 PDF book This competition into which we are headed is going to test the mettle of every man who sells goods. Those who do not understand the power of quality over price must fail in the test. Price salesmanship cannot possibly succeed.  On the other hand, a salesman who understands how to sell quality, who has the courage to refuse to allow goods made to sell on quality to be com¬ pared with goods made to sell on price, will come out with flying colors, a made man.  It is to help you to meet these conditions that members of the…

  • Business,  Marketing,  Selling

    Field tactics for salesmen; by John Cameron Aspley ( 1920) PDF book

    Field tactics for salesmen; by John Cameron Aspley ( 1920) PDF book This should not be confused with the multitude of books on the market that modestly claim to teach anyone how to sell goods. “Field Tactics” is in no sense a text-book on salesmanship. It does not concern itself with either the “psychology” or the “theory” of sell¬ ing. It deals only with the practical work-a-day problems which every salesman is constantly called upon to meet and solve. It cannot tell you how to solve all your tactical problems, but it does tell you how other salesmen are solving similar problems and overcoming similar obstacles. Not all the methods…

  • Business,  Selling

    Read’s lessons in salesmanship (1910) PDF book

    Read’s lessons in salesmanship by Harlan Eugene Read This course is specially prepared for students of the commercial branches. Its object is to train young people to sell goods in person and by mail, and to that end, it develops the idea throughout that salesmanship is at the foundation of all business success, because any transaction involving an agreement between two persons calls for the exercise of the salesmanship quality. Everybody needs to know how to ‘talk business” and how to write business-getting letters. This is a course of fifty lessons on the simple principles of salesmanship and should occupy the time of one recitation period a day, five days…

  • Business,  Selling

    Making a success of salesmanship, by Maxwell Droke (1922) PDF book

    Making a success of salesmanship, by Maxwell Droke (1922) PDF book A certain naive and candid author, of a generation gone by, once declared that he wrote books in order to have an excuse to write prefaces. Perhaps that author was in a more fortunate position than the present writer. Maybe he real¬ ly had something to say in the preface of his books. I am afraid, in this instance, that I have not. I find myself in the sorry predicament of having put everything into the book. This was an unfortunate slip-up and greatly to be deplored. But, you see, I am not a professional writer of books, and…

  • Business,  Money

    The business guide; or, Safe methods of business ( 1897) by J. L. Nicholas

    The business guide; or, Safe methods of business ( 1897) by J. L. Nicholas The Business Guide will recommend itself to all who desire, in a cheap form, full information as to methods of doing business. It contains all that is practical and valuable in Hill’s Manual, Gaskell’s Compendium, and other books of like character. It is a complete handbook of business law and business forms. Besides, it contains a Business Dictionary, many useful tables, abbreviations, and information, important to all, upon various other topics. For lack of that information which this book contains, businessmen, lose thousands of dollars every day.  Millions are lost in litigation, owing to careless habits,…